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Perfect Play’s Launch Week Coverage

Thank you to everyone who's downloaded Perfect Play so far and helped us become one of Apple's 'Hot Right Now' Apps this week.

A selection of the incredible media coverage can be found below:

Chelsea FC

DEVELOPED WITH CHELSEA FOOTBALL CLUB, NEW APP ‘PERFECT PLAY’ OFFERS THE MOST ADVANCED FOOTBALL TRAINING EXPERIENCE AVAILABLE

Today Perfect Play, an app housing the world’s most sophisticated football training methods, is launched by Chelsea Digital Ventures (CDV), a digital-first business spun out of Chelsea FC.

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Engadget

PERFECT PLAY WON’T MAKE ME A PRO SOCCER PLAYER, BUT IT MIGHT HELP YOU

The life of a professional football player isn’t all $100,000 weekly wage packets and glitzy parties, although that is part of it. For most of their days are spent on the training field, running through physical and tactical drills designed to get the most out of their performance. It’s the sort of experience you’ll only get if you’re signed up to a club’s academy, or at least, it was.

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Sky Sports

FUTURE CHELSEA STARS USING NEW AUGMENTED REALITY MOBILE APP

Chelsea’s stars of tomorrow are already honing their skills by using the Blues’ groundbreaking new augmented reality mobile phone app.

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Stuff

DROP EVERYTHING AND DOWNLOAD: PERFECT PLAY

Ask Tammy Abraham, Reece James or Billy Gilmour what they think of Chelsea’s academy and chances are they’ll give it an enthusiastic thumbs up.

Why? Because without it (and admittedly a little bit of help from the club’s transfer ban last summer) they wouldn’t now be Premier League footballers.

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Sports Pro Media

CHELSEA SEEK TO MONETISE COACHING EXPERTISE WITH PERFECT PLAY PLATFORM

English top-tier soccer club Chelsea have rolled out a mobile-friendly coaching platform that seeks to monetise the expertise of its academy coaches.

Available at entry level for free, the Perfect Play app also includes a premium tier

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Daily Mail

FUTURE CHELSEA STARS USE AUGMENTED REALITY APP TO SUPPLEMENT TRAINING

The Stamford Bridge club’s junior academy players are using the Perfect Play app to supplement their training.

Academy graduate Reece James has provided the first digital masterclass for the tool that is now available for anyone to download.

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